Research presented at the annual meeting of the Society for the Study of eating behavior suggests that the key to losing weight could be the manipulation of our beliefs about how we will fill up food before eating, it suggests that portion control is a matter of perception.In a second experiment, the researchers manipulated the amount of real soup perceived that people thought they had consumed. Using a bowl connected to a pump hidden under the bowl, the amount of soup in the bowl was increased or decreased as participants ate, without their knowledge. Three hours after the meal was the perception the amount of soup in the bowl and not the actual amount of soup consumed predicted that hunger and fullness after meals notes.
Co-authors were P Rogers, J. Burn, JM Collingwood, Maynard O, S Brown, Salt N also at the University of Bristol in the United Kingdom.
The findings may have implications for food labeling more efficient.
Instead, it was influenced by previous experiences with food, which affects our beliefs and expectations of satiety. This has an immediate effect on the size of the portions that we select and effect on the hunger that we experience after eating, said Dr. Brunstrom.
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Memories of the previous meal satisfactory even played a causal role in determining how long these meals except hunger. Together, these results suggest that expectations before eating and after eating the memory an important role in governing appetite and satiety.
Labels light and diet foods may lead us to believe that we will not be satisfied from the food we eat can lead to later, said Dr. Brunstrom.
One way to argue against this, and also increase the effects of potential satiety, perhaps to emphasize the satiating properties of a food using labels such as satisfactory or alleviate hunger.